About Us

Growing Up Goods is owned and managed by Tiffany Batt and Amy Henke. We’re close friends and moms who host play dates, drop-off kids at preschool, always save room for dessert, and most importantly, love to shop for our kids.
All of our brands have been hand-selected for style and quality and you’ll find many options that are made in the USA, organic, or socially/environmentally conscious. We know this is #reallife and it’s important to us that we can truly imagine the clothes we offer being worn at the local zoo, on our friend’s kids and even getting the occasional ice cream stain.
In short, we’re devoted to bringing you carefully-selected, fun, wearable clothing that we hope can play a small part in your little one’s childhood memories.